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CUET Business Studies Syllabus 2024 Download PDF Here!

Author : Aparna

Updated On : November 16, 2023


Overview: This article delves into the core units and topics of the CUET Business Studies syllabus 2024 that will shape your understanding of business dynamics and help you score excellent marks in the CUET exam.  

The CUET Business Studies Syllabus is a roadmap that guides aspiring business enthusiasts who wish to pursue their undergraduate programs in CUET-participating universities.

Crafted to provide a holistic education, this CUET Business Studies syllabus 2024 encompasses crucial topics that prepare students to excel in the ever-evolving business in the market. 

CUET Business Studies syllabus 2024 

As per the CUET exam pattern, there will be one Question Paper which will have 50 questions, out of which 40 questions need to be attempted. 

You can also visit the official website of CUET to check the CUET Business Studies Syllabus PDF download.

Download the CUET Business Studies Syllabus 2024 PDF in English

Download the CUET Business Studies Syllabus 2024 PDF in Hindi

The CUET Business Studies Syllabus is designed to cover a spectrum of subjects, ensuring a well-rounded understanding of business principles and practices.

The CUET Business Studies syllabus 2024 includes: 

Principles and Functions of Management 

Check the important units of Business Studies - 

Unit I: Nature and Significance of Management 

  • Management – concept, objectives, importance. 
  • Nature of management; Management as Science, Art, Profession. 
  • Levels of management – top, middle supervisory (First level). 
  • Management functions – planning, organizing, staffing, directing, and controlling. 
  • Coordination – nature and importance. 

Unit II: Principles of Management 

  • Principles of Management – meaning, nature and significance. 
  • Fayol’s principles of management. 
  • Taylor’s Scientific Management – Principles and Techniques. 

Unit III: Business Environment 

  • Business Environment – meaning and importance. 
  • Dimensions of Business Environment – Economic, Social, Technological, Political, and Legal. 
  • Economic Environment in India: Impact of Government Policy Changes on Business and Industry, with special reference to the adoption of the policies of liberalization, privatization, and globalization. 

Check: CUET Correction Window

Unit IV: Planning 

  • Meaning, features, importance, and limitations. 
  • Planning process. 
  • Types of Plans – Objectives, Strategy, Policy, Procedure, Method, Rule, Budget, Program 

Unit V: Organizing 

  • Meaning and importance. 
  • Steps in the process of organizing. 
  • Structure of organization – functional and divisional. 
  • Formal and informal organization. 
  • Delegation: meaning elements and importance. 
  • Decentralization: meaning and importance. 
  • Difference between delegation and decentralization. 

Check: CUET General Test Syllabus

Unit VI: Staffing 

  • Meaning, need, and importance of staffing. 
  • Staffing as a part of Human Resources Management. 
  • Steps in the staffing process. 
  • Recruitment – meaning and sources. 
  • Selection – meaning and process. 
  • Training and Development – meaning, need, methods – on-the-job and off-the-job methods of training. 

Unit VII: Directing 

  • Meaning, importance, and principles. 
  • Elements of Direction: 

– Supervision – meaning and importance 

– Motivation – meaning and importance, Maslow’s hierarchy of needs; Financial 

and non-financial incentives. 

– Leadership – meaning, importance, and qualities of a good leader. 

– Communication – meaning and importance, formal and informal communication; barriers to effective communication. 

Check: CUET Courses 2024

Unit VIII: Controlling 

  • Meaning and importance. 
  • Relationship between planning and controlling. 
  • Steps in the process of control. 
  • Techniques of controlling. 

Business Finance and Marketing 

Unit IX: Business Finance 

  • Business finance – meaning, role, objectives of financial management. 
  • Financial planning – meaning and importance. 
  • Capital Structure – meaning and factors. 
  • Fixed and Working Capital – meaning and factors affecting their requirements. 

Unit X: Financial Markets 

  • Concept of Financial Market: Money Market – natural instruments; 
  • Capital market: nature and types – primary and secondary market. 
  • The distinction between capital market and money market. 
  • Stock Exchange – meaning, functions, NSEI, OCTEI, Trading Procedure. 
  • Securities and Exchange Board of India (SEBI) – Objectives, Functions. 

Check: CUET exam dates 2024

Unit XI: Marketing 

  • Marketing – meaning, functions, role. 
  • The distinction between marketing and selling. 
  • Marketing mix – concept and elements: 

– Product – nature, classification, branding, labelling, and packaging 

– Physical distribution: meaning, role; Channels of distribution, – meaning, types, factors, determining the choice of channels. 

– Promotion – meaning and role, promotion mix, Role of Advertising and personal selling; objections to Advertising. 

– Price: factors influencing pricing. 

Check: CUET Marking Scheme 2024

Unit XII: Consumer Protection 

  • Importance of consumer protection. 
  • Consumer rights. 
  • Consumer responsibilities. 
  • Ways and means of consumer protection – Consumer awareness and legal redressal with special reference to the Consumer Protection Act. 
  • Role of consumer organizations and NGOs. 

Unit XIII: Entrepreneurship Development  

  • Concept, Functions, and Need. 
  • Entrepreneurship Characteristics and Competencies. 
  • Process of Entrepreneurship Development. 
  • Entrepreneurial Values, Attitudes, and Motivation – Meaning and Concept. 

Check: CUET English Syllabus 2024


In conclusion, students should take full advantage of the CUET Business Studies syllabus for 2024 in order to score well in CUET. The syllabus covers a wide range of topics relevant to the business world, offering both a solid foundation of knowledge and the ability to apply it to real-life scenarios. 

Key Takeaway:

  • The CUET Business Studies syllabus for 2024 covers a wide array of essential topics in business management, offering students a holistic understanding of business principles and practices. 
  • Candidates should use this syllabus as a valuable resource to excel in the CUET examination and their future business endeavours.

Frequently Asked Questions

What is the CUET Business Studies syllabus for 2024 designed for?

How many questions are there in the CUET Business Studies Question Paper, and how many need to be attempted?

Where can I find the official CUET Business Studies Syllabus for 2024 in PDF format?

What does the "Planning" unit in the CUET syllabus encompass?

What key takeaway should students remember regarding the CUET Business Studies syllabus for 2024?