CUET Business Studies Syllabus 2026 PDF Download Here [Official]

Q: What is included in the marketing mix?

The marketing mix includes four elements: Product (nature, classification, branding, labeling, and packaging), Price (factors influencing pricing), Place (distribution channels and their choice), and Promotion (promotion mix, advertising, personal selling).

Q: What is the difference between delegation and decentralization?

Delegation involves assigning responsibility and authority to a subordinate to complete a specific task, whereas decentralization refers to the systematic delegation of authority to lower levels in the organizational hierarchy.

Q: What are the steps in the planning process?

The steps in the planning process include setting objectives, developing premises, identifying alternative courses of action, evaluating alternatives, selecting an alternative, implementing the plan, and monitoring and controlling the plan.

Q: What is the significance of the business environment?

The business environment is significant because it influences business operations, decision-making, and strategies. It includes various dimensions such as economic, social, technological, political, and legal factors that impact business activities.

Q: What are Fayol's principles of management?

Fayol's principles of management include division of work, authority, discipline, unity of command, unity of direction, subordination of individual interests to the general interest, remuneration, centralization, scalar chain, order, equity, stability of tenure of personnel, initiative, and esprit de corps.

Q: What core subjects are included in the CUET Business Studies syllabus?

The CUET Business Studies syllabus covers fundamental subjects such as Business Environment, Business Organizations, Management Principles, Marketing, Financial Management, Human Resource Management, and Business Ethics and Corporate Social Responsibility (CSR). This comprehensive curriculum provides students with a solid foundation in the principles of business.

Q: How does the syllabus integrate Business Ethics and CSR?

The syllabus emphasizes the significance of ethical practices and corporate social responsibility in today’s business landscape. Students will learn how ethical decision-making can build trust and integrity, while CSR initiatives can enhance a company’s reputation and impact on society.

Author : Paakhi Jain

June 24, 2025

Overview: This article delves into the core units and topics of the CUET Business Studies syllabus 2026 that will shape your understanding of business dynamics and help you score excellent marks in the CUET exam 2026.

The CUET Business Studies Syllabus is a roadmap that guides aspiring business enthusiasts who wish to pursue their undergraduate programs in CUET-participating universities 2026.

The CUET Business Studies syllabus is the key to unlocking doors to prestigious B.Com programs across Central, State, Deemed and Private Universities. This blog is your one-stop guide to scoring well in the Business Studies exam.

CUET Business Studies Syllabus 2026

As per the CUET exam pattern, there will be one question paper for this subject. The Business Studies CUET Syllabus is designed to cover a spectrum of subjects, ensuring a well-rounded understanding of business principles and practices.

CUET Business Studies Syllabus PDF 2026

Here is the PDF for CUET syllabus for business studies in English:

Unit-Wise CUET Business Studies Syllabus 2026

From the CUET Subjects List 2026, Business Studies is opted by the highest number of students. The important units included in the Business Studies syllabus for CUET are-

Part 1: Principles and Functions of Management

Unit I: Nature and Significance of Management

Management – idea, aims, importance.
Characteristics of management: management as a science, an art, and a profession
Management levels - executive, intermediate supervisory (First level).
Management responsibilities - planning, organizing, staffing, leading, and controlling.
Coordination - characteristics and significance.

Unit II: Principles of Management

Management Principles - meaning, nature, and significance
Fayol's management philosophies.
Taylor's Scientific Management – Principles and Techniques.

The CUET Business Studies Syllabus 2026 for 3rd, 4th and 5th units that you must include in your CUET preparation is:

Unit III: Business Environment

Meaning and significance of the business environment
Business Environment Dimensions - Economic, Social, Technological, Political, and Legal.
Economic Environment in India: Impact of Government Policy Changes on Business and Industry, with particular emphasis on implementing liberalization, privatization, and globalization policies.

Unit IV: Planning

Definition, attributes, significance, and limits
Planning method.
Plan Types - Objectives, Strategy, Policy, Procedure, Method, Rule, Budget, and Program

Unit V: Organizing

Significance and significance
Steps in the organizing procedure.
The organizational structure that is functional and divisional
Formal and informal structure.
Delegation: meaning and significance of its components
Decentralization: significance and significance.
Comparison of Delegation and Decentralization

The CUET Previous Year Question Paper includes the following topics from the 6th, 7th and 8th units of the CUET Business Studies syllabus:

Unit VI: Staffing

Definition, necessity, and significance of staffing.
Staffing within the context of Human Resource Management.
Elements of the hiring procedure.
Recruitment - definition and origins
Selection - definition and method
Training and Development – definition, necessity, and techniques – on-the-job and off-the-job training techniques.

Unit VII: Directing

Significance, significance, and fundamentals
Elements of Guidance:

Supervision - significance and relevance
Motivation – meaning and importance, Maslow’s hierarchy of needs; Financial and non-financial incentives.
Leadership – definition, significance, characteristics of a good leader.
Communication – definition and significance, formal and informal communication, and obstacles to effective communication.

Unit VIII: Controlling

Meaning and significance
Relationship between planning and command and control
Steps in the control process.

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CUET Business Studies Syllabus 2026: Part 2: Financial Management and Marketing

Part 2 of the Business Studies CUET syllabus includes 5 units:

Unit IX: Business Finance

Business finance - definition, function, and goals of financial management
Financial planning - significance and significance.
Capital Structure - definition and elements
Fixed and Working Capital – Definitions of Fixed and Working Capital and factors influencing their requirements.

Unit X: Marketing

Marketing: definition, functions, and role
The difference between marketing and sales
Marketing mix – idea and components:

Product - characteristics, classification, branding, labelling, and packaging
Physical distribution: meaning and function; Channels of distribution: meaning, types, and determining variables for channel selection.
Promotion - definition and function, promotion mix, the role of advertising and personal selling, and advertising objections.
Pricing: variables that affect pricing

Unit XI: Consumer Protection

Once you understand the CUET Business Studies syllabus, supplementing your preparations with CUET Mock Tests are very effective.

The necessity of consumer protection.
Consumer protections
Consumer obligations.
Methods of consumer protection - Consumer education and legal recourse, with special reference to the Consumer Protection Act
Role of consumer groups and non-governmental Organizations

Unit XII: Development of Entrepreneurship

Concept, Functions, and Requirements
Entrepreneurship Competencies and Characteristics
Entrepreneurship Development Process.
Meaning and Concept of Entrepreneurial Values, Attitudes, and Motivation.

Key Takeaways

The CUET Business Studies syllabus covers 12 units with essential topics in business management, offering a holistic understanding of business principles and practices.
You should use recommended preparation books that cover topic-wise tests, practice questions and NCERT theory.
To enhance your preparation for the business studies syllabus for CUET, prepare with CUET sample papers, PYPs, and mock tests.
Revise each topic regularly to ensure maximum accuracy and faster speed.

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